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The Master Plan of Evangelism

Robert Coleman

The Master Plan of Evangelism

Robert Coleman

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For more than forty years, this classic study has challenged and instructed more than 1.5 million readers in reaching the world for Christ. With a foreword by Billy Graham and now repackaged for a new generation of readers, The Master Plan of Evangelism will show every Christian how to minister to the people God brings into their lives. Instead of drawing on the latest popular fad or the newest selling technique, Robert E. Coleman looks to the Bible to find the answer to the question, What was Christ's strategy for evangelism? Through a thorough examination of the gospel accounts, Coleman points out unchanging, simple, yet profound biblical principles of how to emulate Christ to others.

  • Title

    The Master Plan of Evangelism

  • Author(s)

    Robert Coleman

  • ISBN

    9780800731229

  • Publisher

    Baker

  • Topic

    Evangelism

  • Audience

    Adults

  • Pages

    192

  • Published

    04/01/2006

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Robert Coleman

Dr. Coleman has taught at Gordon-Conwell South Hamilton since 2001, after directing the School of World Mission and Evangelism at Trinity Evangelical Divinity School for 18 years. He is a popular preacher, speaker and teacher, averaging about 35 speaking engagements per year around the world. He speaks in churches, conferences and student gatherings on topics such as the theology of evangelism, the theory and practice of evangelism and the Great Commission. He has most recently spoken at the World Conference of the University Bible Fellowship at Purdue University, conferences in the Ukraine, China, Uraguay and Ethiopia and at churches both in the U.S. and abroad. Widely known for his ministry as a disciple-maker and evangelist, Dr. Coleman currently serves on the Mission America Facilitation Committee and several international mission boards and is the president of Christian Outreach.

From 1989-2001, he led the Institute of Evangelism in the Billy Graham Center at Wheaton College and served as Dean of the Billy Graham International Schools of Evangelism. He is also a founding member of the Lausanne Committee for World Evangelism and a past president of the Academy for Evangelism in Theological Education. Dr. Coleman’s scholarly interests include the theology of evangelism, revival and the lifestyle of the Great Commission. Dr. Coleman is a prolific author, having written hundreds of articles and 21 books, though he is best known for The Master Plan of Evangelism. Translations of one or more of his books are published in 109 languages, with English editions alone exceeding 7 million copies. 

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